In today’s tricky world of luxury fashion, a notable shift is underway among the younger demographic. Those born between 1997 and 2012, that we label as Generation Z (Gen Z), are saying no to new high-end purchases in favour of...
At BoltChatAI, we pride ourselves on driving fast, actionable qualitative insights for brands, and our partnership with Vodafone was no exception. Vodafone approached us to help refine and optimise their Christmas ad campaign through AI-driven qualitative research, gauging how campaign...
Whyte & Mackay, a prominent player in the alcoholic beverages industry, wanted to gauge consumer perceptions of a new strategic initiative and explore avenues for driving growth. Turning to us, they wanted to leverage BoltChatAI’s unique capability to precisely target...
In the modern day, technology is evolving faster than ever before. Living in this digital world has put a huge dependency on telecommunications, requiring a strong and stable network 24/7. With this in mind, we set BoltChatAI on a mission...
In BoltChatAI’s latest exploration, our fully automated qualitative research tool took a dive into the complexities of the banking world. focusing on the transition from traditional to neo/challenger banks, such as Monzo and Revolut. This shift highlights changing consumer preferences...